How do printers tackle marketing?

Big printing companies have a marketing staff or at least someone who manages the marketing activities of the company. Smaller printing businesses and service providers lack those resources. How they manage their marketing needs is not always straightforward. In the age of social media, one equipment vendor comes to the rescue, but too few printers are grabbing the opportunity in my opinion.


The industry standard of textile printing: EFI Reggiani PRO

The EFI Reggiani PRO is the middle of the series model of the Reggiani range. It is a 180cm-240cm-340cm wide textile printer with a production speed of up to 620sqm/h - 700sqm/h - 800sqm/h. It can have eight and up to 16 printing heads and works with inks with a drop size of four to 4pL to 72pL. Its maximum resolution is a whopping 2400dpi. The press can handle fabric weight from 30 to 450gr/sqm.

Textile printing is hot! Meet the EFI Reggiani One

EFI Reggiani textile presses have been designed for fashion, home textile, automotive as well as outdoor with a product range suitable for small business and complete industrial plants. The presses used to be known under the name “ReNOIR”. They are really a complete platform. They are now known as EFI Reggiani One and still are the benchmark for this sector of the industry.

EFI VUTEk HS125 Pro with UltraFX Technology for greyscale printing

The VUTEk HS125 Pro with UltraFX Technology is an even bigger press than the HS100 Pro. EFI says it’s the perfect super high speed UV flatbed printer for high volume graphic producers looking to accelerate their digital business. The EFI VUTEk HS125 Pro prints up to 125 boards per hour in Production Quality print mode, …

EFI VUTEk HS100 Pro, the kind-for-your-business monster inkjet press

The EFI VUTEk HS100 Pro is a high-speed digital UV inkjet press that uses the innovative imaging technology driven by the Orion OS software platform to deliver critical colour accuracy and consistency with the productivity you need. It’s a 3.2m machine and one of the biggest and most complete of its kind.

High volume, fast POP inkjet press: the EFI VUTEk LX3 Pro LED

The EFI VUTEk LX3 Pro LED printer is more or less dedicated to POP (Point-of-Purchase) printing. It's designed for high production throughput, higher volumes and shorter lead times while maintaining image quality. And it offers the versatility to support the widest range of media and applications.

EFI VUTEk GS3250, GS3250 LX Pro, GS3250 LX Pro with UltraDrop

The EFI VUTEk GS3250 gives printers the ability to print direct to rigid and flexible substrates. It can replace multiple lower productivity printers. Offering eight colours and one white, as well as Fast-5 printing for photorealistic quality at production speeds, the GS3250 comes with dual resolution capability of 600 dpi or 1000 dpi for superior graphics.