This website contains – mainly – reviews of the latest products in the graphic design, photography, audio and video markets, as well as the occasional sidestep into the analogue world. As much as possible, we also publish background articles and tutorials.
The Publisher has the past 29 years been a freelance writer and sub-editor. He creates high-quality case studies, website content and press releases for clients who are active in markets such as the industrial printer market, video and audio production, LED technology and enterprise systems markets. As a journalist, he has been a top contributor to European, British and US-American trade publications. His legal background has him back to writing Terms & Conditions and GDPR statements as well lately.
He has a reputation for quickly understanding complex products, processes and services, and being able to write clear, concise and captivating copy that helps his clients to sell their product or service, or convince decision makers to adapt their processes to a client’s new technology.
If you are interested in compelling copy, email at email@example.com.
Clients include Rycote (VITEC Imaging Group), EFI, Hewlett-Packard, Ricoh, Pentax, Quark, DMPartners, FileNet, Vjoon, WoodWing Software, etc.
Publications include Photoshop User, RedShark News, POST Magazine, IT Week, DV User, Macworld UK, Datanews, Computable, etc.
Hardware: As this is a one-man show, our modus operandi is to ask for a test unit and if the vendor is interested in having his product reviewed, they send us one. In some cases, we are allowed to keep the unit for an indefinite period of time (permanent loan) and possibly use it. In other cases we have to return the unit.
Regardless of whether we are allowed to keep it or have to return the unit, the decision has no influence on our opinion of the product or the test results.
Software: All software is tested under NFR licence. NFR stands for Not For Resale. This means we are allowed to keep the software on our systems, even run it and use it for our own purposes, but we must not pass it on to other users, be it give it away or sell it, unless the developer explicitly agrees (which they never do, except when copies are given away as a part of a sweepstake or such lottery type action).
Again, the ability to keep using software after having tested it does in no way influence our judgement of it. As a matter of fact, we seldom use the software we test. We do keep it on our system for later comparison with other apps of the same kind or as a reference.