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Generous offer from Affinity to prospective users

These are trying times, not just because you can get severely ill but also because the Covid-19 pandemic is already causing serious economic trouble with, especially, freelances like myself and small companies suffering the hardest blows — our group rarely has decent protection against a recession.

A number of multinational companies like Adobe have therefore decided to give people some relief, but those efforts are nothing compared to the generous offer from Serif, the guys who develop Affinity Photo, Designer and Publisher

They’re announcing three measures that you can use as from today. They are — and now I’m quoting their email news flash:

  • A new 90-day free trial of the Mac and Windows versions of the whole Affinity suite
  • 50% discount for those who would rather buy and keep the apps on Mac, Windows PC and iPad
  • A pledge to engage more than 100 freelance creatives for work, spending the equivalent of our annual commissioning budget in the next three months (more details of this will be announced soon).

The introduction of the 90-day free trial and deeply discounted pricing is done in the hope that this will make life a little easier for people who rely on creative software to make a living, but may be stuck at home without their usual tools, or for students who might not have access to their Affinity apps on their personal devices. In addition, by increasing our spend on commissioning work from freelancers we can also put some extra money into a part of the industry which will be particularly affected. 

We plan to make the free trial and additional discount available until 20 April, but of course we will continue to review the situation as time goes on. 

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